“Marketing Data-Mindset Training” piece: four diverse marketing leaders in a bright, glass-walled meeting room, animatedly discussing the insights on a data-rich dashboard.

Using AI to Master Data-Driven Marketing with Marketing Data Mindset Training

Accelerate your marketing impact. Empower your team with practical, AI-powered data analytics in just 6 hours.

Your Benefits:

  • Data-Driven Strategies for Decision-Makers

  • Real-World AI and Generative Intelligence Use Cases

  • Hands-On Case Studies 

  • Live Online, Flexible Format

What Is the “Marketing Data Mindset” Training?

The “Marketing Data Mindset” course is crafted for marketing leaders and teams who want to master the art of using data to drive superior results. Learn to interpret analytics, apply AI, optimise campaigns, and create a data-driven culture.

Who Should Attend?

  • CMOs and Marketing Directors

  • Business Decision-Makers

  • Marketing and Analytics Teams

  • Leaders seeking digital transformation

Learning Outcomes

Course Structure (6 Hours)

  • Classify and leverage all types of marketing data

  • Differentiate between analytics models (descriptive, predictive, etc.)

  • Implement data-driven campaign evaluation

  • Integrate AI & Generative AI into marketing strategies

  • Foster a culture of innovation and data governance

  • Gain hands-on experience with practical case studies

Step-By-Step List:

  1. The Importance and Types of Data

  2. Big Data & Analytics in Marketing

  3. Analytics Models: Descriptive to Prescriptive

  4. Optimising Campaigns with Data

  5. Building a Data-Driven Culture

  6. Artificial Intelligence and Generative Intelligence (working ChatGPT, Claude, Gemini, Deepseek)

  7. Tools by use case: Marketing Automation, ChatGPT, Visualisation.

  8. Case Studies & Wrap-Up

How Does It Work?

  • Live Online Training:6 hours, real-time interaction

  • Resources: Digital materials, session recordings (limited to 2 month)

  • Support: Access to post-course resources and OpenAI &   AI Overviews

Secure your Place

Limited seats available for this exclusive, high-impact programme.

Sessions: 24, 25 th June 2:30pm to 4:30 pm  and 1st of July 2:30 pm to 4 pm

Price : 240 Euros (includes VAT)

 

Error: Contact form not found.

By Digital Marketing